Raoul Shroff
Senior Vice President, Senior Financial Advisor
1 Cowboys Way
Frisco TX 75034
(940) 297.6972
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Whatever your personal goals may be, we will work closely together to develop a personalized strategy, designed to guide you towards the best possible outcomes for you and your loved ones. It all starts by asking the question, "what does your money need to do for you".
Profile

Raoul is a Senior Financial Advisor with over 25 years of experience in wealth management.  He has spent 6 years with JPMorgan Chase, and the remainder have been, and continue to be with Merrill Lynch Wealth Management.  He was a partner with his father, who started the practice with Merrill back in 1982, for over 16 years.While his father has since retired, Raoul is carrying on the legacy of a holistic and planning-based approach that has served clients and families so well, for so many years.  With the practice having over 40 years of history with Merrill, there’s a foundational belief that we only do well, when our clients do well.Everyone's money has a job to do, and we begin by asking the question, “what does your money need to do for you”. While every answer is unique, this provides us with the framework for developing the tailored guidance and potential solutions that help us achieve the best possible outcomes for our clients and their loved ones.Raoul began his career after graduating from Southern Methodist University with a degree in Marketing and Economics.  He and his wife, Sheena, live in Frisco with their two boys, Jayden and Liam.  Between being a husband and a father, Raoul enjoys coaching and practicing multiple sports with his boys, dining out with his family, and has a deep passion for music and film.

About Me
Welcome

My mission, first and foremost, is to understand you and what matters most to you. Armed with that information I can ask thoughtful questions -- listening carefully, then understanding in detail where your wealth stands today and where you'd like it to be tomorrow. I help you design and implement a personalized plan intended to help you and your family pursue financial goals while helping manage investment risk. My approach is to focus on potential solutions that can help turn goals into reality.

Meet Our Professional Staff
Elizabeth J Cooke
Registered Wealth Management Client Associate
940.297.6975
About Merrill

Bringing fresh perspectives to your financial life
The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.

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Raoul Shroff is registered to do business in AR, AZ, CA, CO, DE, FL, GA, IN, KS, LA, ME, MN, MO, NC, NJ, NM, NY, OK, TX, VA.