James Bertsch

Senior Vice President, Financial Advisor
211 North Robinson
Suite 1800
Oklahoma City OK 73102
(405) 270.1809
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My mission is to serve people with clarity, integrity, and purpose. After nearly two decades advising institutions, retirement plans, and families, I have built my practice around a simple belief: every client deserves disciplined guidance, honest communication, and a relationship built on trust. My work is shaped by my roots, my faith, and a commitment to treating people the right way. I partner with retirement plan sponsors, nonprofit organizations, business owners, and multigenerational families to bring structure and direction to their financial decisions. My role is to simplify complexity, provide thoughtful insight, and support clients as they pursue their long term goals. Whether I am helping a company strengthen its retirement plan, guiding a nonprofit toward financial stability, or advising a family through important milestones, my purpose remains the same. I aim to create lasting value through trusted relationships and clear, disciplined advice that helps people move forward with confidence and peace of mind.
Profile
As a Financial Advisor, I help individuals, families, businesses, endowments, foundations, and nonprofits make confident and informed financial decisions. My approach is shaped by integrity, humility, and a deep respect for the trust clients place in me, values rooted in my faith and my humble upbringing.

For more than eighteen years, I served institutions and retirement plans across Oklahoma, ultimately becoming the Institutional Client Advisor for the state. That experience shaped how I think about stewardship, risk, process, and accountability. When I chose to begin this second chapter at Merrill, my goal was simple. I wanted to continue supporting organizations while also returning to the one thing I missed most. Working directly with people and families.

In this role I bring institutional discipline to every relationship. Clear process. Transparent guidance. A commitment to understanding each client’s goals. And the support of a seasoned team that helps me build thoughtful strategies for both short term needs and long term planning.

Whether I am helping a company strengthen its retirement plan, advising a nonprofit on sustainable financial practices, or guiding a family through major life milestones, my focus is the same. I aim to create lasting value through meaningful relationships, careful listening, and advice that helps people move forward with clarity and confidence.
About Me
Welcome

I'm here to understand what matters most to you and help you navigate your financial life with clarity and purpose. I bring institutional experience together with a personal touch, creating strategies that fit your goals and reduce uncertainty. My focus is simple: build trust, simplify complexity, and help you move forward with confidence.

About Merrill

Bringing fresh perspectives to your financial life

The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.

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James Bertsch is registered to do business in CO, FL, IN, NC, OK, TX.
Investments & Wealth Institute™ (The Institute) is the owner of the certification marks CIMA® and Certified Investment Management Analyst®. Use of CIMA®, and/or Certified Investment Management Analyst® signifies that the user has successfully completed the Institute’s initial and ongoing credentialing requirements for investment management professionals.