The Geiger Smith Team

Merrill Lynch Wealth Management
8890 Lyra Dr
Columbus OH 43240
(614) 225.3029
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Welcome to The Geiger Smith Team. We’re glad you’re here. Choosing a financial team is an important decision, and we’re honored you’re considering working with us. Our mission is simple: to provide the clarity, guidance, and support you need to feel confident about your financial future. We look forward to getting to know you and helping you move toward what matters most. — Brandon, Jeff, Desiree & Tracy
The Geiger Smith Team
Welcome

We Help You Make Sense of Money in the Moments That Matter

Everyone has a financial story — shaped by experiences, emotions, and the choices made along the way. For many people, that story can feel complicated or uncertain.

What we’ve learned over the years is simple:

Wealth isn’t built by perfection.

It’s built by intention — by understanding what matters most to you and taking consistent steps toward it.

Financial decisions aren’t made on spreadsheets.

They’re made at kitchen tables, during big transitions, and in quiet moments of worry.

That’s where we come in.

We listen first.
We learn your values, your memories, your hopes — and even the parts of your financial life you’re not proud of. They all matter.

We bring clarity to the complex with simple, thoughtful guidance grounded in research and real‑world experience.

And we walk with you — through seasons of change, through life’s messiness, and through new dreams and decisions — always helping you stay aligned with the life you want.

Your story isn’t just about money.

It’s about freedom, flexibility, purpose, and peace.
We’re here to help you write the next chapter with intention.

Recognition
Brandon Smith
Senior Vice President, Senior Financial Advisor
Forbes "Best-in-State Wealth Management Teams", 2024-2026
(Published annually in January. Rankings based on data as of March 31 of prior year.)
Show more recognition
The Geiger Smith Team
Forbes "Best-in-State Wealth Management Teams", 2024-2026
(Published annually in January. Rankings based on data as of March 31 of prior year.)
About Us
Who We Serve
  • Corporate executives
  • Business owners
  • Medical and legal professionals
  • Real estate and sales professionals
  • Nonprofits, endowments, and foundations
  • Families navigating major life transitions
  • Individuals who value thoughtful, relationship‑based guidance
Meet Our Team
Brandon Smith,

CRPC™

Senior Vice President, Senior Financial Advisor
614.225.3134
Jeffrey Geiger,

CIMA®, CPFA®, CRPC™

Senior Vice President, Wealth Management Advisor
614.880.4826
Tracy Wilkins,

CFP®

Assistant Vice President, Wealth Management Associate
614.225.3029
Desiree Settle
Wealth Management Client Associate (FP)
614.225.3069
Additional Resources
The following specialists do not make securities recommendations. Please contact your Merrill Lynch Wealth Management Advisor if you have questions about how a specialist might be able to assist you.
Brittany Dupont
Wealth Management Banking Specialist
Merrill
Jeremy Floberg
Wealth Strategies Advisor
Bank of America, N.A.
Don Livio
Investment Solutions Group Portfolio Strategist
Bank of America, N.A.
About Merrill

Bringing fresh perspectives to your financial life

The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.

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Chartered Retirement Planning Counselor™, CRPC™, and the CRPC™ logo are certification marks or registered certification marks of The College for Financial Planning Institutes Corp. in the United States.
Investments & Wealth Institute™ (The Institute) is the owner of the certification marks CIMA® and Certified Investment Management Analyst®. Use of CIMA®, and/or Certified Investment Management Analyst® signifies that the user has successfully completed the Institute’s initial and ongoing credentialing requirements for investment management professionals.
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and the CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.