Kevin Frye

Managing Director, Wealth Management Advisor
5905 E Galbraith Rd
Cincinnati OH 45236
(513) 985.5850
Learn more about an advisor's background on
Whatever your personal goals may be, I will work together with you, one-on-one, to develop a personalized financial strategy designed to help you pursue your long-term goals.
Profile

I provide financial planning through Merrill, helping individuals and families make informed, confident decisions across every stage of life. By combining investment solutions, tax‑aware strategies, education planning, and retirement planning, I work with clients to build personalized plans aligned to both their long‑term goals and their evolving financial needs.
Through Merrill’s integrated investment platform, clients gain access to a broad suite of investment and portfolio management solutions, supported by market insights, research, and disciplined planning strategies. My role is to help translate these resources into clear, actionable guidance—whether the goal is wealth accumulation, income planning, or legacy positioning.
In addition, I collaborate closely with Bank of America to deliver integrated banking and lending solutions, including residential mortgages, custom credit strategies, and cash management solutions. This coordinated approach allows clients to align their investment strategy with their balance‑sheet and borrowing needs, delivering a more complete view of their financial picture.
I believe successful wealth management begins with education, clarity, and trust. By combining personalized advice with the capabilities of Merrill and Bank of America, I help clients simplify complexity, plan proactively, and move forward with confidence.

Recognition
Forbes "Best-in-State Wealth Management Teams", 2023-2026
(Published annually in January. Rankings based on data as of March 31 of prior year.)
Click here to learn more about advisor recognitions
About Me
Philosophy

Communication is instrumental to managing life's challenges. That's why I work to engage you and your family in the financial decision-making process. Communicating openly with family members on the sometimes-difficult subject of wealth can be a challenge. I can help facilitate these discussions and offer personalized financial strategies designed to educate the younger generation about how assets may be invested.

About Merrill

Bringing fresh perspectives to your financial life
The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.

Sign Up for Perspectives Monthly E-Newsletter
Get the latest investment insights, tips and strategies to help you live your best financial life
Sign Up
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and the CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.
Chartered Retirement Planning Counselor™, CRPC™, and the CRPC™ logo are certification marks or registered certification marks of The College for Financial Planning Institutes Corp. in the United States.
Kevin Frye is registered to do business in AK, AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, HI, IA, IL, IN, KS, KY, LA, MA, MD, MI, MN, MO, NC, ND, NE, NJ, NM, NV, NY, OH, OK, OR, PA, SC, TN, TX, VA, WA, WI, WV, WY.