As Traverse City, Michigan financial advisors, we bring shared ideas and resources to clients, offering a goals-based wealth management approach that puts them, rather than the market, at the center of the wealth management process. We can help identify and prioritize clients’ goals and then provide access to the global investing resources of Merrill and the banking convenience of Bank of America to address them. These goals might include planning for and funding children’s or grandchildren’s educations, ensuring that money lasts in retirement, covering potential health care costs, and preserving wealth. We then help develop a personalized financial approach aligned with those goals.
Every relationship begins with a conversation, helping you identify and prioritize which goals matter most to you. Whether it's transferring wealth to the next generation, customizing your financial approach to help you pursue your passions, or providing advice and guidance to help you stay informed, we start by listening to learn more about you and your family.
Bringing fresh perspectives to your financial life
The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.