Cross Ragsdale & Associates

Merrill Lynch Wealth Management
2501 Coolidge Road
Suite 500
East Lansing MI 48823
(517) 324.4602
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Our mission is to deliver highly personalized, planning-driven strategies that empower clients to achieve their financial goals with confidence. We combine deep expertise with a high-touch approach, helping to ensure every interaction reflects our commitment to exceptional service and a superior client experience. Through proactive guidance and tailored strategies, we strive to build lasting relationships founded on trust, clarity, and results.
Cross Ragsdale & Associates
Welcome

Your goals are our starting point. We take the time to understand what matters most to you—asking the right questions, listening carefully, and creating a clear roadmap for your financial future. Our experienced team combines deep expertise with high-touch service to design personalized strategies that help simplify complexity and turn planning into progress. Together, we’ll help transform your vision into reality and build lasting confidence in your financial future.

Recognition
Steven Cross
Senior Vice President, Senior Financial Advisor
Forbes "Best-in-State Wealth Management Teams", 2025
(Published on January 9, 2025. Rankings based on data as of March 31, 2024.)
Show more recognition
Cross Ragsdale & Associates
Forbes "Best-in-State Wealth Management Teams", 2025
(Published on January 9, 2025. Rankings based on data as of March 31, 2024.)
About Us
Philosophy

No two people are alike. Consequently, there is no single approach to wealth management that is appropriate for everyone. What matters most to you is what matters most to us. Once we get to know you, your priorities, your goals, risk tolerance, time horizons, liquidity needs and what you want to accomplish over time, only then can the team help you position yourself to identify and address financial challenges and potential opportunities. To that end, we thoughtfully employ our experience and resources to help guide you as you pursue your goals.

Meet Our Team
Steven Cross,

CPFA®, CRPC™

Senior Vice President, Senior Financial Advisor
517.324.4602
Christian Ragsdale,

CEPA®, CFP®, CPFA®

Vice President, Resident Director
517.324.4697
Hayden Cross,

CPFA®

Financial Advisor
517.324.4605
Ruth Zalewski
Wealth Management Client Associate
517.324.4607
Autumn Renee Sears
Wealth Management Client Associate (FP)
Additional Resources
The following specialists do not make securities recommendations. Please contact your Merrill Lynch Wealth Management Advisor if you have questions about how a specialist might be able to assist you.
Luna Qi
Wealth Management Banking Specialist
Merrill
Casey L Glisson
Wealth Management Lending Officer
NMLS #1077099
Bank of America, N.A.
Nicholas A. Beilfuss
Wealth Strategist
Merrill
About Merrill

Bringing fresh perspectives to your financial life

The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.

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Chartered Retirement Planning Counselor™, CRPC™, and the CRPC™ logo are certification marks or registered certification marks of The College for Financial Planning Institutes Corp. in the United States.
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and the CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.