Westmoreland Group
Merrill Private Wealth Management
3455 Peachtree Road N.E.
Atlanta, GA 30326
(404) 264.2066
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Mission Statement
The Westmoreland Group provides an unparalleled experience to exceed expectations in pursuit of deep, long-term relationships that allow our clients to focus on what matters most to them in life.
Welcome

Managing your wealth begins with a deep understanding of your full financial picture. Based on what matters most to you, we can help create a strategy as flexible as today's changing market conditions, and we can provide access to the investment insights of Merrill and the banking convenience and lending solutions of Bank of America. We will work to help you pursue your goals through personalized wealth management strategies.

Recognition
Rod Westmoreland
Managing Director, Private Wealth Advisor
Barron's "Top 1,200 Financial Advisors", 2009-2024
(Published annually in March. Rankings based on data as of September 30 of prior year.)
Barron's "Top 100 Financial Advisors", 2007-2024
(Published annually Mar – April. Rankings based on data as of December 31 of prior year.)
Forbes "Best-in-State Wealth Advisors", 2018-2024
(Published annually Jan – April. Rankings based on data as of June 30 of prior year.)
Forbes "America’s Top Wealth Advisors", 2016-2024
(Published in April 2023-2024. Rankings based on data as of June of the preious year. Years pre-dating 2023, published annually Aug - Oct. Rankings based on data as of March - June of current year.)
Show more recognition
Westmoreland Group
Barron’s “Top 250 Private Wealth Management Teams”, 2019-2024
(Published annually in May. Years pre-dating 2024, published as Barron's "Top 100 Private Wealth Management Teams" list annually March - April. Rankings based on data as of December 31 of prior year.)
Forbes "Best-in-State Wealth Management Teams", 2023-2024
(Published annually in January. Rankings based on data as of March 31 of prior year.)
Our Approach
Who We Work With
Company Founders, Private Business Owners & Entrepreneurs

When you have built your own business, your personal finances and the life of your company are closely intertwined. You may be thinking about how to invest in your company's growth while also deciding how best to use your personal assets. Helping ensure the future of your business likely involves employee benefits, retirement plans and succession planning. Helping secure your family's legacy could entail wealth transfer strategies, trusts and philanthropy. Whatever your specific needs, we at Merrill Private Wealth Management can help entrepreneurs and business owners balance their personal financial lives with their life's work. We are dedicated in providing the experience and resources to help support your ongoing success.

Intergenerational Family Wealth

As a family that spans multiple generations, you have needs that go beyond preserving assets, tax minimization strategies and designating heirs. Your goals also likely include passing on values and helping the rising generation become effective stewards. We can help with personalized wealth transfer strategies, family wealth education and developing and implementing philanthropic visions. In working with you to create an approach that reflects your family's intentions and helps ensure your assets are distributed according to your wishes, we proceed in a manner that recognizes the complexities of your life challenges and the unique nature of your goals. Our extensive experience working with other families of significant wealth helps us to see and share best practices to help you achieve them.

Women

As a woman, you are well aware of how inaccurate stereotypes about gender and money can be. Beyond some specific challenges — for example, planning for the statistical probability of outliving a spouse — managing your finances means avoiding preconceived assumptions while gaining a full understanding of who you are as an investor and what you want to achieve for your career, your family and your legacy. Merrill Private Wealth Management works with a select group of wealthy individuals and families to help them pursue the goals that matter most to them. We strive to get to know our clients on a personal level so we can offer boutique-like services and the resources of a global firm to create financial strategies specifically for their life and needs.

Family Offices

As private wealth advisors with Merrill Private Wealth Management, we work with prominent families to help them manage the ongoing complexities they face. Our deep experience with family offices enables us to tailor a range of services to help meet your specific needs. We can provide access to Merrill for investment and wealth management strategies, and to Bank of America for governance, asset custody and administration, as well as assisting in the financial education of younger family members. In working with you to create and implement plans reflecting your specific intentions, our goal is to help your family enterprise succeed, and that your knowledge and values are passed along to the next generation. Together, we will focus on strategies that recognize the unique nature of your family's mission, history and goals.

Corporate Executives

We understand the complexities that come with your executive position and the extreme demands on your time. We can help you develop a customized strategy that your finances and compensation require. We can help with risk management strategies for your concentrated stock position while navigating complex SEC rules, trading restrictions and reporting requirements. If you've just been promoted and would like help evaluating your new compensation plan, or if you're looking to develop a long-term financial strategy for you and your family — designed to enable you to live life as you want it, with reliable access to cash — we can help simplify your financial life, as well as develop new strategies as your career and goals evolve.

Professional Athletes

As a professional athlete, you understand how grit and determination have helped you succeed in a challenging environment, as well as the unique financial needs that come with your success. At Merrill Private Wealth Management, we are focused on helping you enjoy the lifestyle you have worked so hard to achieve while striving for the financial future you want for yourself and your family. Drawing on our extensive capabilities and the broad resources of a global institution, we offer financial strategies designed to help simplify the complexities of your financial life and build the legacy you envision.

Meet Our Team
Rod Westmoreland
Managing Director, Private Wealth Advisor
404.264.2066
Kelly Westmoreland,

AWMA™

Managing Director, Private Wealth Advisor
404.264.2080
Hugh Moody,

CIMA®

Senior Vice President, Investment Associate
404.264.6039
Kevin Mikan,

AWMA™

Senior Vice President, Senior Private Wealth Planner
404.231.4188
David Streib,

CFP®, CIMA®, CRPC™

Senior Vice President, Senior Private Wealth Planner
404.231.6982
Eric Kelley,

AWMA™

Senior Vice President, Private Wealth Senior Relationship Manager
404.231.2570
Amy Tahiliani,

AWMA™

Vice President, Private Wealth Senior Relationship Manager
404.231.8003
Joseph Schager,

CFA

Vice President, Private Wealth Senior Investment Manager
404.264.2051
Margaret Ashooh,

AAMS™, AWMA™

Vice President, Private Wealth Senior Relationship Manager
404.231.7879
Dylan Thompkins,

AWMA™

Vice President, Private Wealth Senior Relationship Manager
404.231.2404
Sandy Furrh,

AWMA™

Vice President, Private Wealth Senior Relationship Manager
404.264.2089
Sonia Crumpler,

CDFA®, CEPA®, CPWA®

First Vice President, Private Wealth Senior Relationship Manager
404.231.6383
Kate Mixon,

AWMA™

Vice President, Private Wealth Senior Relationship Manager
404.264.2055
Jon Reeder,

CFP®

Vice President, Private Wealth Senior Relationship Manager
404.231.2598
Will King,

CRPC™

Vice President, Private Wealth Senior Relationship Manager
404.231.2099
Mitchell Stratton,

APMA™

Assistant Vice President, Private Wealth Senior Relationship Manager
404.264.2692
Yumi Koh,

AWMA™

Vice President, Private Wealth Senior Relationship Manager
404.264.6034
Suzanne Thompkins
Officer, Private Wealth Client Associate
404.231.2472
Jocelyn Caola,

AWMA™

Private Wealth Relationship Manager
404.231.2479
Nikki Herzog,

AWMA™

Private Wealth Relationship Manager
404.231.7892
Collin Latsko,

AWMA™

Private Wealth Relationship Manager
404.965.7550
Fran Jones,

AWMA™

Private Wealth Relationship Manager
404.231.6081
Halen Fairweather,

AWMA™

Private Wealth Business Manager
404.231.2592
Dalton Davenport,

CFP®

Private Wealth Relationship Manager
404.231.2544
Gabby Costello,

CRPC™

Private Wealth Relationship Manager
404.231.2488
About Private Wealth

Looking at your wealth from every angle
Navigating complex wealth requires more than making investing decisions. It takes a trusted confidante who can help you step back and see the big picture. Your Merrill Private Wealth advisor is that steadfast guide — advocating for you, your family, and the people and causes you care about. Working together, we can help with strategies designed to grow, sustain and transfer your wealth to amplify the impact at every step of life's journey with insight, simplicity, perspective and solutions. Find out what it's like to work with us.

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Accredited Wealth Management Advisor™, AWMA™, and the AWMA™ logo certification marks or registered certification marks of The College for Financial Planning Institutes Corp. in the United States.
Investments & Wealth Institute™ (The Institute) is the owner of the certification marks CIMA® and Certified Investment Management Analyst®. Use of CIMA®, and/or Certified Investment Management Analyst® signifies that the user has successfully completed the Institute’s initial and ongoing credentialing requirements for investment management professionals.
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and the CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.
Chartered Retirement Planning Counselor™, CRPC™, and the CRPC™ logo are certification marks or registered certification marks of The College for Financial Planning Institutes Corp. in the United States.
CFA® and Chartered Financial Analyst® are registered trademarks of the CFA Institute.
Accredited Asset Management Specialist™, AAMS™, and the AAMS™ logo are certification marks or registered certification marks of The College for Financial Planning Institutes Corp. in the United States.
CDFA® and Certified Divorce Financial Analyst® are trademarks of The Institute for Divorce Financial AnalystsTM.
Investments & Wealth Institute™ (The Institute) is the owner of the certification marks CPWA® and Certified Private Wealth Advisor®. Use of CPWA®, and/or Certified Private Wealth Advisor® signifies that the user has successfully completed the Institute’s initial and ongoing credentialing requirements for wealth advisors.
Accredited Portfolio Management Advisor™, APMA™, and the APMA™ logo are certification marks or registered certification marks of The College for Financial Planning Institutes Corp. in the United States.