Robert (Bob) Heightchew has been a part of Merrill’s Global Corporate and Institutional Advisory Services team in Atlanta, Georgia, since 2016. Bob believes that personalized financial planning is essential to building strong, resilient households—the foundation of a strong nation.
Originally from Atlanta, Bob graduated from the United States Military Academy at West Point in 2007 and served for nine years as an active-duty infantry officer in the United States Army. His service included leadership and operational planning roles, supporting both readiness and combat missions. He was a Company Commander in Logar Province, Afghanistan, and the Panmunjom along the Korean Demilitarized Zone. Bob was honored with the Ranger Tab, the Combat Infantryman Badge, and the Bronze Star. The strategic and tactical skills he honed as an Army officer made for a natural transition to the financial sector, where a focus on the big picture and sustained discipline are essential.
In addition to West Point, Bob earned a Master of Business Administration from Emory University’s Goizueta Business School, a Certificate in Financial Planning from the University of Georgia, and several other professional designations.
Bob is a devoted husband and father to four young children. His favorite pastimes include chauffeuring his kids to their various activities, encouraging them to keep their rooms tidy, and reading to them every night before bed.
My mission, first and foremost, is to understand you and what matters most to you. Armed with that information I can ask thoughtful questions -- listening carefully, then understanding in detail where your wealth stands today and where you'd like it to be tomorrow. I help you design and implement a personalized plan intended to help you and your family pursue financial goals while helping manage investment risk. My approach is to focus on potential solutions that can help turn goals into reality.
Bringing fresh perspectives to your financial life
The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.