Chad Pigg Fife

Managing Director, Wealth Management Advisor

3455 Peachtree Road N.E.
Atlanta, GA 30326
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Whatever your personal goals may be, I will work together with you, one-on-one, to develop a personalized financial strategy designed to help you pursue your long-term goals.

As a partner of Merrill’s Global Corporate & Institutional Advisory Services (GCIAS) Group, Chad leads GCIAS' Defined Contribution, Defined Benefit, and Philanthropic institutional investment consulting practice. Chad received his B.S. and M.B.A., with honors, in Accounting from Troy University. Chad is a six-year veteran of the United States Army where he served on active duty. He is also a recipient of numerous military awards to include the Meritorious Service Medal. Upon completion of his military service, Chad joined KPMG as an auditor. 

Chad enjoys golf, skiing, scuba diving, and traveling. Chad lives in Atlanta with his wife, Sharlene, and son, Beckam. In addition, Chad has FINRA Series 6, 7, 63, and 65 registrations. Chad holds the Certified Equity Professional (CEP®) designation, a Certified Investment Management Analyst® (CIMA®) designation sponsored by the Investments & Wealth Institute at the Wharton School of Business at the University of Pennsylvania, a Certified Plan Fiduciary Advisor, CPFATM designation, as well as a Certified 401(k) Professional Designation that was earned through UCLA’s Retirement Advisor University. Chad holds BofA's Global Institutional Consultant, Retirement Benefits Consultant, Defined Contribution Investment Consultant, and Equity Plan Consultant designations.

Chad volunteers his time with Lake Oconee Church, Habitat for Humanity, Disabled American Veterans, Atlanta Children’s Shelter, and the Wounded Warrior Project.

*Merrill, its affiliates, and financial advisors do not provide legal, tax, or accounting advice. You should consult your legal and/or tax advisors before making any financial decisions. *Global Institutional Consulting, operating under the name “Bank of America,” is a business offering products and services for the benefit of institutional and ultra‐high net worth clients and is part of Global Wealth and Investment Management (GWIM), the wealth and investment management division of Bank of America Corporation (“BofA Corp.”). Global Institutional Consultants mentioned herein are registered representatives with Merrill Lynch, Pierce, Fenner & Smith Incorporated (also referred to as “MLPF&S“ or “Merrill”) and may assist you with investment products and services. The nature and degree of advice and assistance provided, the fees charged, and clients’ rights and Merrill’s obligations will differ depending upon the products and services actually provided. Banking activities may be performed by wholly owned banking affiliates of BofA Corp., including Bank of America, N.A., Member FDIC. Brokerage and investment advisory services are provided by wholly owned non-bank affiliates of BofA Corp., including Merrill Lynch, Pierce, Fenner & Smith Incorporated (also referred to as “MLPF&S” or “Merrill”), a dually registered broker-dealer and investment adviser and Member SIPC.

Barron's "America's Top 50 Institutional Consultants", 2019
(Published on April 20, 2019. Rankings based on data as of December 31, 2018.)
Financial Times "Top 401 Retirement Plan Advisors", 2017
(Published on September 27, 2017. Rankings based on data as of Dec 31, 2016.)
Financial Times "Top 401 Retirement Plan Advisers", 2020
(Published on October 22, 2020. Rankings based on data as of Dec 31, 2019.)
Barron's "Top 100 Institutional Consulting Teams", 2021-2024
(Published annually in April. Rankings based on data as of December 31 of prior year.)
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The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.

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C(k)P® is a registered trademark of The Retirement Advisor University, Inc.
Chad Allen Pigg Fife is registered to do business in AK, AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, HI, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, PR, RI, SC, SD, TN, TX, UT, VA, VI, VT, WA, WI, WV, WY.
Chartered Retirement Plans Specialist™, CRPS™, and the CRPS™ logo are certification marks or registered certification marks of The College for Financial Planning Institutes Corp. in the United States.
Investments & Wealth Institute™ (The Institute) is the owner of the certification marks CIMA® and Certified Investment Management Analyst®. Use of CIMA®, and/or Certified Investment Management Analyst® signifies that the user has successfully completed the Institute’s initial and ongoing credentialing requirements for investment management professionals.