McKelvey, Herold, & Associates

Merrill Lynch Wealth Management
6525 3rd St
Rockledge FL 32955
(321) 757.8033
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Your personal goals matter, we work together with you, one-on-one, to develop a personalized financial strategy designed to help you pursue those goals both short and long term.
McKelvey, Herold, & Associates
Welcome

Managing your wealth begins with a deep understanding of your full financial picture. At McKelvey, Herold, & Associates, we take the time to learn what matters most to you—your values, goals, and vision for the future. Our role is to help you pursue your financial objectives through personalized wealth management strategies that evolve with you—supporting your journey today, tomorrow, and beyond.

Recognition
Mathew Mckelvey
Senior Vice President, Wealth Management Advisor
Forbes "Top Next-Gen Wealth Advisors Best-in-State", 2025
(Published on August 6, 2025. Rankings based on data as of March 31, 2025.)
McKelvey, Herold, & Associates
Forbes "Best-in-State Wealth Management Teams", 2025
(Published on January 9, 2025. Rankings based on data as of March 31, 2024.)
About Us
Let’s Start a Conversation That Lasts a Lifetime

At McKelvey, Herold, & Associates, we are committed to helping you pursue the goals that matter most to you.
As a close-knit team with deep family ties, we work hard to earn your trust and understand your family, values, business, and financial needs. Service is the foundation of our work. From the very beginning, you are our focal point, and we strive to deliver an exceptional client experience that is both disciplined and inspiring.
We become deeply involved in your life and are here to consult on major financial decisions—both personal and professional—as you navigate life's transitions:

  • Starting or selling a business
  • Changing careers
  • Retiring
  • Experiencing family changes such as divorce, remarriage, or caregiving

Our planning process is ongoing and adaptive, evolving with you as your needs and goals change. We help simplify complexity into clear, understandable terms and place you at the center of our efforts—helping to preserve, grow, and distribute your wealth based on your unique objectives.
Our goal is to help you unwind complexity, organize and simplify your financial life, and recapture precious free time so you can focus on the passions and priorities that matter most.
We welcome the opportunity to speak with you and show how we can be a valued resource for every stage of your financial life—today, tomorrow, and in the future.

Meet Our Team
Mathew Mckelvey,

ChFC®

Senior Vice President, Wealth Management Advisor
321.757.8033
Mitch Herold,

ChFC®, CFP®

Vice President, Senior Financial Advisor
321.242.4050
Lindsey Herold
Financial Advisor
321.242.4020
Erin D Meeks
Wealth Management Client Associate
321.242.4012
Additional Resources
The following specialists do not make securities recommendations. Please contact your Merrill Lynch Wealth Management Advisor if you have questions about how a specialist might be able to assist you.
Barry Washburn
Wealth Management Banking Specialist
Merrill
Zachary Zeman
Alternative Investments Regional Specialist
Bank of America, N.A.
Tricia Kropp
Wealth Strategies Advisor
Merrill
Expand to see all specialists
About Merrill

Bringing fresh perspectives to your financial life

The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.

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ChFC® and Chartered Financial Consultant® are the property of The American College, which reserves the sole rights to its use, and is used by permission.
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and the CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.