Michael Fendley

Senior Vice President, Wealth Management Advisor
701 B Street
Floor 24
San Diego CA 92101
(619) 699.3811
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We believe that professional partners, attorneys, C-suite executives, physicians and other self-made individuals deserve highly specialized wealth management commensurate with the opportunities and challenges they face. For more than 25 years, it has been our privilege to bring an uncommon measure of acumen and attention to financially-astute clients whose situations and ambitions demand both.
Profile

At The Fendley Group, we’ve earned our stripes for our ability to address the wealth management and retirement needs of successful clients that span generations and the nation’s geography.
We believe that the sophistication, breadth and depth of our strategies distinguish our practice and the enduring benefits our clients can enjoy.

WHO DO WE SERVE?

Active and retired partners at "Big Four" firms, attorneys, C-suite executives, physicians and others in more than 20 states who face myriad decisions – managing their companies and concentrated stock positions, taking care of their employees, being tax efficient, planning for retirement, and creating meaningful family legacies.
To understand the situations and motivations of each client, we apply our knowledge as CERTIFIED FINANCIAL PLANNER®, CFP® professionals to ask questions meant to provoke thoughtful discussion – not just at the outset of each relationship, but frequently thereafter. Our clients are ambitious men and women, with lives and money in motion. This ongoing dialogue is designed to keep us aware of fast-changing circumstances in their lives and livelihoods.
Rather than skim the surface in talking with clients, we go "deep" with genuine curiosity, care and consideration for "where they came from, where they see themselves today, and where they want to go."
We are also intentional about educating clients about new opportunities, the markets, and their portfolios – what they own and why. To help clients identify their greatest concerns and most cherished goals, we ask:
"What is your outlook on life and the world?"
"What is the purpose of your wealth (and hard work)?"
"Does retirement mean putting your feet in the sand or your stamp on society?"
To help clients grow and preserve their assets in the most tax-efficient manner, we scrutinize how their wealth is structured, then analyze and explain what we call the probability of "what-if" scenarios for portfolio management and movement.
Having managed our clients' money and emotions amid the volatility of 2000, 2008, 2020 and 2022, we feel proud that virtually all of them remain with us today. We believe that's due in large part to our determination to mitigate investment risk as part of a comprehensive, long-term strategy that touches every corner of a client's financial picture.
Please note: we limit the number of clints we serve. In fact, our highly proactive service model is made possible by our experienced support people whose devotion to expediting matters is only matched by their warmth and enthusiasm.

Recognition
Forbes "Best-in-State Wealth Management Teams", 2023-2026
(Published annually in January. Rankings based on data as of March 31 of prior year.)
Forbes "Best-in-State Wealth Advisors", 2025-2026
(Published annually Jan – April. Rankings based on data as of June 30 of prior year.)
Click here to learn more about advisor recognitions
About Me
WHAT DO WE BELIEVE?

• We do our best work for clients who value our planning-based approach, consider us a sounding board for their ideas, and feel comfortable asking for our input on any financial decision.

• Wealth and wisdom should be passed along with great care to the "next generation" in clients' families. We welcome the opportunity to meet with clients' children, to help educate on developing wise financial habits.

• We feel that our clients trust our skills – especially those who are financial professionals. Why? Because we feel that our "logical and tactical" strategies resonate with analytical people and because we do what we say, follow up and follow through.

About Merrill

Bringing fresh perspectives to your financial life
The financial decisions you make today can help determine the future you build for yourself and your family. Carving a clear path forward starts with connecting your life and finances. A Merrill advisor provides access to the investing insights of Merrill and banking capabilities of Bank of America to help you make informed decisions as you pursue your goals.

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Michael Fendley is registered to do business in AZ, CA, CO, CT, DE, FL, GA, HI, IL, IN, KY, LA, MA, MD, ME, MI, MN, MO, MT, NC, NE, NH, NJ, NV, NY, OH, OR, PA, RI, SC, SD, TN, TX, UT, VA, WA, WI, WV, WY.
Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and the CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.